What is Responsive Web Design:
Something you’re going to see a lot more of soon
Responsive web design, or RWD as it is often known, is an approach in web design, with a view to creating websites that imparts an experience of optimal viewing. This means easy navigation and reading involving the barest minimum of panning, resizing,and scrolling through an extensive series of devices ranging from the monitors of desktop PCs to cell phones. In these days of tablets and smartphones, the approach to webdesign as well as user experience has undergone a sea change. Before the advent of these plethora of mobile devices, equipped with highly advanced capability for web-browsing, web designers of the past had to deal with only a single challenge: maintaining the same feel and look of websites by means of the various desktop PC browsers. However, things took a sharp turn when the need arose to interact with those websites that can be viewed on tablets and smartphones which is quite unlike what is needed on desktop PC monitors. New factors came into play like Screen-size, Click versus Touch, optimized markup, Pixel-resolution, be supportive of the Flash technology by Adobe, and a whole lot more have turned out to be vitally important when building websites with Responsive Design
The web designer engaged in the process of crafting a Responsive Design ought to make sure that the navigation factors, text, screen-layouts, images, video and audio players and similar UI elements of a website automatically adjust themselves across an array of different devices. This means that, it is not necessary to spend more time as also money in building and maintaining separate versions for the mobile phones and desktop PCs. In RWD, not just content, but choosing the right content is of paramount importance as success metrics, but what counts more is user-experience, something that enables every visitor to view the content on any website by means of the device of his/her preference and choice, anytime.
Under the circumstances, responsive web design signifies the offering of optimum user experience whether the visitors use desktop computers, tablets, smartphones or smart-TVs.